Raise your hand if you could use a few more hours each day. This is the dilemma of all small business owners, regardless of if you’re starting out OR have been in business for a while.

Sometimes, the one thing keeping us all from moving forward is making things a priority.

One of the complaints I get most often is, “I don’t have time for XYZ; therefore, it doesn’t get done.”

We all have lofty goals for our business BUT what it boils down to is those goals all have sub-tasks that we are leaving behind.

Create a CEO Day
For myself, I TRY to set Friday aside for business tasks (and I capitalize it because it happens half the time).

The idea, block the time, make it sacred, and shut everything down. That includes silencing my phone, turning off notifications on my computer, and putting my head down to get the task done.

Each Friday, I would make nine am-noon CEO day to work on my weekly goals, marketing, and operational tasks.

No one, not even clients, are allowed to schedule anything with me during this time.

If your schedule allows for this, I did with my marketing to spend one Friday batching some part of my marketing.

This includes:

First Friday, I’d work on social media posts & videos

Second Friday, I’d work on SEO & planning
Third Friday, I’d work on speaking engagements
Fourth Friday, I’d write up the next four blog posts

One hour day

CEO Day worked great until I added contractors to help run my business. There are still some of the tasks for goals I want to accomplish that I can’t outsource, and leaving it all to Friday isn’t feasible most of the time.

I had to sit back and think about time management and blocking a little smarter.

Questions to ask to determine your perfect block of time

What time of day do you work best? For me, morning is best; therefore, I won’t schedule client meetings until after lunchtime each week.
What mindless activities can I move (such as social media scrolling or TV watching)? Keep a log of what you do each hour of the day and pinpoint where you’re wasting your time.
Sometimes, blocking the same time each day won’t work due to personal commitments such as kids, spouse schedules, or maybe you’re taking care of an aging parent with doctor appointments. Determine a few different times a week that work.

I’ve found the best time for me is 8 - 9:30 am each day. I block Friday morning entirely out of my schedule for any miscellaneous items, but it helps promptly get things done.

Once you’ve determined the hour block each day, schedule your CEO hour! Make it sacred by shutting down all the noise such as your email, phone & computer notifications. I would even go as far as setting a timer for 60 minutes for something to look forward to.

Action step: Set aside a CEO day or hour and work on your goals.

Why am I talking about time management? You told me what’s keeping you from curating your group of raving fans is not enough time.

Over the next few weeks, I will help and encourage you to build your hype squad to expand your social reach.

We’ll go in-depth on the ins and outs of developing your hype squad circle, building relationships with those you’ll eventually want in your circle, and what you need to give your circle of trust to support your business.

This is all leading up to a training happening on Feb 15 at 3:30 pm to get you moving and develop your Hype Squad to get more reach when promoting a launch or awareness of your business.