You've heard building "know, like and trust" brings in the sales, but you are not exactly sure what that statement means or how to even go about getting started.
Here are some tips and steps I take for people to get to know what it is like to work with me. ✔️ PROVIDE EDUCATION CONTENT THAT IS VALUABLE ... speak to the needs of your audience. What are the struggles they're dealing with you're going to solve
✔️ REMEMBER THE 80/20 RULE ... only see 20% of the time on your website and most social channels. The exception to this rule is to talk about your products and services daily in your Instagram Stories. We'll talk about that more in the coming weeks.
✔️ ALWAYS BE ASKING YOUR AUDIENCE THEIR STRUGGLES ... knowing your ideal client's struggles is the best way to understand them. I ask in Facebook Groups, send emails surveys often, post polls and stickers on social media, and I'm regularly taking notes of items I'm asked when speaking.
✔️ Compile those struggles into content tops. I assign my students this task and ask they collect 12 topics to execute over 3 months.
✔️ Be patient as warming up your audience does take time. I didn't see much movement until after 3 months.
What of these tips are you working on? If you're not working on this, which tip will you start with?